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Top Reasons Why your Business Needs Digital Marketing

If we talk about digital marketing its none other than the advertising or promoting your brand via digitalization. There are many aspects of digital marketing but each one of them is having the whole soul focus on promoting your brand digitally. Whether it is email marketing, social media marketing, paid advertisements, search engine optimization. So, why should you use digital marketing instead of traditional marketing? As a Digital marketing company in Jalandhar, we can tell you hundreds of reasons to use digital marketing. Digital marketing is good in each term in comparison with traditional marketing. Digital marketing is cost-efficient as traditional marketing costs much higher. And most important digital marketing is well planned and predictable and traditional marketing can’t be fully predictable because we target the mass audiences in traditional marketing.
We promote our business to get more traffic, audience or customers. And if you are using digital marketing it will be so much easy and productive for you. As you can decide what type of audience you want to reach like by age, gender, location, interests. You can control everything. And you can monitor and analyze your audience and brand. You can interact with your customers effectively. Not like traditional marketing where you have to do marketing with the mass audience with a lack of planning. And being of a Digital Marketing Agency in Jalandhar Digital Raisers have seen the kind of growth businesses are having when they use digital marketing to promote their businesses.

Here are some reasons as to why you need digital marketing strategies in your business:

1. Digital Marketing is way cheaper than traditional marketing

traditional marketing

2. Digital Marketing keeps you ahead in the market competition

Dm Competition

3. Digital Marketing helps you to optimize the customer experience.

customer-experience

4. It maximizes your brand outreach

Out Reach of Digital Marketing

5. It provides popularity and ranking to online business

Digital marketing is having many tools that provide many detailed reports which will help your business to understand buying patterns, consumer behaviour and much more. Even the most popular tool which is search engine optimization can help your business grow faster because it will rank you higher in search results and we don’t have to tell you the thing that everyone nowadays searches for product or services on the internet and with SEO your business will be on top and ready to serve for consumers.
Well, digital marketing not only drives quality traffic to your business but it also gives value to your business because we are not living in a stone age we are living in a digital storm age. And people are very keen to know about everything online. They buy things only after watching their reviews online. Digital marketing is something which will create a brand value in customers mind and even it gives your business right direction and you need to do digital marketing because if you will not do someone from your competitor will use and they will beat you for sure.
Digital marketing today is being adapted by many but it’s not a necessity but very soon it will be a necessity to have. And if you will not start from early then your business will be last in the race. Well as a digital marketing company in Jalandhar, Digital Raisers can recommend you to try services of digital marketing and see how your brand performs with excellent tools by digital marketing.

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What is Guerrilla Marketing? 40+ Tactics to boost your Brand & Company

WHAT IS GUERRILLA MARKETING?

The concept of Guerrilla marketing came into existence in 1980 by writer Conrad Jay Levinson. The name is very similar to the ancient war technique but has nothing to do with the same, whereas the technique works on the element of surprise.

This marketing technique sets out to create very unconventional campaigns and strategies that catch people’s attention unexpectedly during their day to day routines. After all its creative approach only that help to make this marketing budget-friendly. We have to invite people to participate and not to disturb them.

Marketers really enjoy about Guerrilla marketing is its fairly low-cost nature. The real investment in this marketing is a creative and intellectual one and its implementation. Basically, it’s an investment of time and not the money.

We at Digital Raisers use to work on the same principle being a Digital Marketing agency in Jalandhar. Digital raisers are the first one in Jalandhar to use and implement this technique of marketing. We are using four types of Guerrilla Marketing Techniques as mentioned below.

Event Ambush Guerrilla Marketings

In this concept, we are leveraging the audience of the ongoing event like a concert or a sporting game to promote a product or service in a noticeable way and that too without the knowledge of event sponsors because it should be a surprise for everyone.

Outdoor Marketing

This concept mainly adds something to preexisting urban environments, like putting something removable on a statue or putting temporary artwork on sidewalks and streets which can attract public attention immediately.

Indoor Marketing

This is similar to Outdoor marketing only, only it takes place in indoor locations like railway stations, shops and university campus.

Experimental Guerrilla Marketing

Experimental Guerrilla Marketing includes all the above marketing techniques but required to be executed in such a way that the public should interact with the brand.

40+ Creative Guerrilla Marketing Tactics to Boost your Brand, Company, or Cause

1.Buckle Up!

BuckleUp

2. Amnesty International

Amnesty-International

3. Boardwalk Empire

Boardwalk-Empire

4. Casino Airport

Casino-Airport

5.Colgate

Colgate

6.Coop’s Paint

Coop’s-Paint

7.Copenhagen Zoo

Copenhagen-Zoo

8.Dental Implant Insurance

Dental-Implant-Insurance

9. Duracell Batteries

Duracell-Batteries

10. FedEx

FedEx

11. Folgers Coffee

Folgers-Coffee

12. Game of Thrones

Game-of-Thrones

13. Gold's Gym

Golds-Gym

14. Hot Wheels

Hot-Wheels

15. Hot Wheels

Hotwheels

16. House Insurance

House-Insurance

17. Hung

Hung

18. Kill Bill

Kill-Bill

19. King Kong

King-Kong

20. Kit Kat

Kit-Kat

21. Landmine awareness

Landmine-awareness

22. Lipton Tea

Lipton-Tea

23. Maker’s Mark

Maker’s-Mark

24. MC Donalds Fries

mcdonalds-fries

25. McHumor…

McHumor

26. Mirror, Mirror on the Wall…

Mirror-Mirror-on-the-Wall

27. Mondo Pasta

Mondo-Pasta

28. Mr Clean

Mr-Clean

29. National Geographic

National-Geographic

30. Nikon Cameras

Nikon-cameras

31. Nivea

Nivea

32. Peugeot 308

Peugeot

33. Pond’s Pore Cleaning Cream

Pond’s

34. Shumesko

Shumesko

35. Simpsons The Movie

Simpsons

36. Sopranos

Sopranos

37. Spiderman 2

Spiderman-2

38. Superglue

Superglue

39. Superman

Superman

40. The North Face

The-North-Face

44. Volkswagen

Volkswagen

43. Unicef

Unicef

42. Tyskie Beer

41. Think Green!

Think-Green

45. Weight Watchers

Weight-Watchers

I am

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How to Use Google Keyword Planner for free in 2020?

How to Use Google Keyword Planner for free in 2020?

Today on Digital Raisers – We will tell you how to use Google Keyword Planner for free without creating an ad and how you can avoid payment information on Google Ads Account.

Nowadays before initiating any content strategy or digital strategy campaign we do a deep research of keywords with the help of one of Google Keyword Planner.

We use Google Keyword Planner for our client’s SEO Services in Jalandhar and digital research before initiating any Campaigns. In today’s digital generation, everyone is aware of Google Keyword Planner’s importance.

For every digital marketer, Google Keyword Planner Tool plays a major role. Digital Marketer Experts use this Keyword Planner tool for generating keywords data for their Campaign.

Below we have explained how to set up Google Keyword Planner for free.

  • What is Google Keyword Planner Tool?
  • What are the benefits of Google Keyword Research Planner tool?
  • What is Google Keyword Planner Tool used for?
  • How to use Google Keyword Planner for free without creating an ad?
  • Digital Raisers – Conclusion

What is Google Keyword Planner Tool?

Google Keyword Planner is a free keyword Research tool of Google, where a Digital Marketer can do keyword research by selecting various categories like language, location and etc, for their SEO and Paid Campaign. Google keyword Planner Tools also has filter option to include or exclude keyword for their keyword research process.

This tool provides a valuable insight for generating a highly targeted search volume keywords based upon competition, cost per click and well-informed keyword analysis for your content strategy.

What are the benefits of Google Keyword Planner tool?

Google Keyword Planner tool, it has uncountable benefits for every digital Marketers. Some of the key advantages of the Google Keywords Planner Tools are listed below:

  1. This tool is simple and easy to use for keyword research.
  2. It provides genuine keyword search results.
  3. It is a free keyword research tool.
  4. This Tool is Used to discover new keywords for digital campaign.
  5. It is a google product for getting an insight of the google keyword search.
  6. Google keyword tool has the option to include or exclude brand names in search results.
  7. This tool has a unique keyword idea interface category with average monthly search, competition, low and high page bid.
  8. Easy to estimate your target audience by plan overview option.
  9. It has a free option to download keywords ideas.
  10. This Tool Can refine their keyword research with respect to location, language, and date.

What is Google Keyword Planner Tool used for?

Google Keyword Planner tool is used for keyword research, it helps you to find the most organic search terms, it also defines an actual audience who use such terms to finds their query on the Google Search Engines.

How to use Google Keyword Planner for free without creating an ad?

Follow these step by step to access Google Keyword Planner without creating an ad. This process will lead you to create a free google keyword planner account.

Step 1: Go to Google.com

Google

Step 2: Type Google Keyword Planner Tool.

Step 2

Step 3: Click the first result of Google Keyword Planner Tool

Google Search Keyword Planner

Step 4: You will find this interface, Now Click on Got to Keyword Planner

Step 3

Step 5: To Continue you have to login to your Gmail Account, then click next

Google Sign in

Step 6: After this you will find this page, then at bottom click switch to Expert Mode.

Step 6

Step 7: Then click on Create an account without a campaign

Step 7

Step 8: Confirm your business location, and then click on Submit

Step 8

Step 9: That’s it you have created a free Ads Account, Now Click on Explore your Account

Step 9

Step 10: Find the Tool setting at the top right hand side, Click on it.

Step 10

Step 11: You will find a drop –down from Tools & Setting, under planning you have to find keyword planner, Click on Keyword Planner

Step 11

Step 12: Congratulation you have successfully created a free Google Keyword Planner Account.

Discover New Keywords

Digital Raisers – Conclusion

We hope you will like the blog. Feel free to give us your suggestion by commenting below. Digital Raisers would also appreciate other ideas as well to use Google Keyword Planner for free without creating an ad and how you can avoid payment information on Google Ads Account.

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